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CAPI - Surveys

Telephone surveys are not suitable for all purposes. Once complexity arises, interviews may need to be conducted in personal detailed interviews that can be recorded and analyzed, written or telephone surveys do not have the advantages needed. First, in-depth interviews may take up to an hour, as there are typically more questions. Also, interviews that take place on-site, for example, at trade fairs, allow the target group to be asked directly. The interviewer may also require pictures or lists to illustrate issues, and where necessary, give assistance.

A special kind of personal interview is the CAPI method (Computer-assisted Personal Interviewing), which the survey is carried out on an electronic device (A Pocket PC). The device offers better presentation over traditional paper documents. This also enables films, advertising or other sequences to be shown. Further, the technology also allows the data to be stored directly on the device, shortening the survey period. Later, the data can be exported easily to the desired analysis programs- this technology can save time and money.

Project Examples

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Regional Analysis
Analysis of the development potential of the Erzgebirge Mountains

The CONOSCOPE company inomic has been successful working with the Centre for International Economic Relations (ZIW) at the University of Leipzig, conducting several studies on the development of the service sector in the Erzgebirge Region.[more]

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Regional Analysis
Regional economic significance of major companies coming to the area

The CONOSCOPE company, inomic, examined the economic effects of the BMW plant with its partners the Universities of Leipzig and Halle. A press release by the Sächsische Zeitung from April 9, 2010, summarizes the results of the study. [more]

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Competitive analysis
Competitive analysis of the German health insurance market

The insured and their preferences. An online survey of 500 patients helped us to raise the level of awareness of information and preferences of the health care market. From the 2009 GKV Insurance Monitor. There are four insurance types. Value-oriente[more]

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Regional Analysis
Regional economic importance of utilities

We are looking for utilities whose role in the regional economy and regional effects on the labor market and income are significant. Despite apparent increases in competition for customers in the energy market, energy prices are increasing. There are[more]

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Market and Opinion Research
My customers in 20 years

KONTUR 21, a CONOSCOPE company, designs and evaluates new statistical models in order to get deep into the data. One of these new methods analyzes how future customers impact the bottom-line.[more]

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Regional Analysis
EU-Project for Supporting the Biotech Industry in MERCOSUR (South America)

As part of the International Technical Expert team from 2008 to 2010, we developed the biotech platform, www.biotecsur.org with analysis and compilation of the best practices from Europe, expert panel participation, and supported by South American an[more]

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Market and Opinion Research
Satisfaction Analysis

We offer health care providers the support needed to their quality officers in order to capture the patient and staff satisfaction, evaluate the results and implement targeted strategic and marketing activities.[more]

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